HISTORY HANGOUT: CONVERSATION WITH GAVIN BENKE
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Corporate futurists made a living with their imaginations. These professional prognosticators spent their time looking at the world around them, observing its apparent changes and trends, and reporting to business and political leaders proscribed methods for interpreting and preparing for the future. Dr. Gavin Benke, senior lecturer at Boston University, dug into multiple Hagley Library collections, including those of the Chamber of Commerce, National Association of Manufacturers, and Conference Board, to explore the careers and influence of twentieth-century corporate futurists.
